From Baltimore classrooms to viral outfit videos, the creator behind @DippedInButter1990 talks sneaker culture, handling internet hate, working with brands, and why matching is overrated.
Some people follow fashion trends. Others build their entire identity around refusing to follow them. Baltimore-based style creator Wizard Kelly also known as Dipped In Butter (@DippedInButter1990) falls firmly into the second category.
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Getting free clothes from your favorite children’s fashion labels sounds fun. Getting paid to create content for those brands sounds even better.
Before you start sending DMs asking companies to sponsor your child, there is a reality check you need to hear: brands are not looking for kids who just need clothes. They are looking for creators who can help them tell a story, show off their new releases, and connect them with paying customers.
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